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Amazon.com was almost called “Cadabra” as in “Abracadabra”. That idea was struck down because CEO Jeff Bezos’ lawyer misheard the word as “cadaver”

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Bonus facts Bezos instead named the business after the river reportedly for two reasons. One, to suggest scale (Amazon.com launched with the tagline “Earth’s biggest book store”) and two, back then website listings were often alphabetical. But did you know that Amazon didn’t start out with its current name? At first, Amazon was going to…